Achieve Winning Business Communications
Determine the best call center or answering service for your business team.
- Maintain good customer relations that protect and defend against your opponents.
- Meet each new opportunity with the best-scoring plays for success.
As a seven-part series, the AnSer Playbook will coach you to determine which communications partner is the best fit for your business. To kick-off, the following blog outlines a process for examining what each business should know and expect from the partnership. A new entry will be added each Monday for the next several weeks and will culminate to a full strategy-packed playbook combining all the entries.
PLAY #1: Determine VALUE for your company.
Businesses must practice before the game to be ready for real action.
When searching for a communications partner (answering service or call center) the best starting point for any business is to determine your value items that best characterize how your business should be represented to the public. We will discuss questions to ask, development of the answers and how to present these items for potential answering service partners to address.
PLAY #2: Determine the TYPE of communications partner you need.
Who is the best coach to help your company play at a top level for the entire game?
Understand the goal(s) you want to achieve at the end of each phone call. Do your goals require an answering service or a call center? We will look at the difference between these two services and how to choose the best fit for your industry based on your specific company goals for each phone experience.
PLAY #3: Determine the LEARNING process of your company’s ideals.
Find the best reserves for when your starters need some rest.
To achieve the best possible outcome from an outsourced answering service, its team should have a thorough onboarding process to learn the important aspects of your business. We will examine the best methods to properly onboard your business with a complete understanding of how to achieve your goals.
PLAY #4: Determine FEATURES available to meet and exceed your expectations.
Choose the best plays for your team to score the most points.
After finding good potential partners, it is essential to determine if their services include the features—such as equipment and staffing—to achieve a successful outcome on each phone experience for your business.
PLAY #5: Determine KNOWLEDGE and EXPERIENCE in your industry.
Hire the best coaching staff to prepare your players for success.
Experience and understanding in your business sector can be critical to your communications partner properly representing you on the phone. We will consider your potential partner’s most important traits and how they contribute to achieving knowledge of your industry.
PLAY #6: Determine your RETURN ON INVESTMENT (ROI).
Put it all together to reach the Super Bowl!
It is important to know how to quantify your company’s investment in a communications partner. We will discuss how to identify an acceptable ROI, plus evaluate whether potential communications partners are an expense or a profit center.
PLAY #7: Determine ONGOING COMMUNICATION and PRACTICES.
Plan your strategy to maintain championship status every season!
Finally, establish a continuous two-way communication with your communications partner. Plus, define the ongoing education practices they will need to employ to keep up with new aspects of your business and its changing needs.